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Virtual fitness presents an additional opportunity — outside of live group fitness classes — for fitness facilities to engage with members. However, what is the impact of implementing virtual fitness on an existing group fitness program? FitnessOnDemand set out to answer this question by conducting…
Don’t let ‘Out of Order’ become ‘Out of Business.’ On top of the list of things that annoy health club members is encountering an unoccupied machine with a sign saying, “out of order.” One popular article from Men’s Journal titled “10 Reasons to Dump Your…
A kid-friendly environment can make your gym feel like family, while also providing a competitive advantage to your business. The last thing people need is a reason not to work out. Even the most self-motivated member may have obstacles that keep them from visiting your…
For the British Regional Heart Study, the researchers analysed data of nearly 8,000 men for the last 40 years in order to see how their habits affect their health. According to this research, people are starting to become less active after they reach the age of…
Fitness is the largest participant sport. The sector serves nearly 60 million consumers, generates 26.6 billion Euro in revenues, employs 650,000 people, and consists of 59,055 facilities. In 2018, the fitness market has been growing at ~4% due to the low-cost gyms which are increasing…
According to the Active Leisure Trends 2018 report from ukactive and the DataHub, indoor cycling has occurred to be the most popular group class in the UK, accounting 13 per cent of all exercise classes. The report studied data from three million customers and 150…
Regular physical activity lasting 45 minutes three to five times a week can reduce poor mental health - but doing more than that is not always beneficial, a large US study suggests. A total of 1.2 million people reported their activity levels for a month…